Use the Internet to Promote Your Meetings
The Internet is a powerful tool that is changing the way that meeting planners are attracting attendees to their conferences and events. Even though your meeting may be by invitation only, does not mean that you cant still use the Internet to help promote it and increase attendance. Below are some ways that the Internet can help you promote your next meeting.
Get the Word Out Early - The sooner that your attendees know about your meeting the better. Send out a save the date?email announcement well in advance of your meeting date, even if you dont have all of the logistical information complete.
Keep Everyone Informed - As more information is known about the meeting, send out additional updates and reminders about your meeting. You may also want to create a page on your website about the meeting where invitees can go to get more information.
Be Visual - As the old saying goes ?pictures speak louder than words. Include images of the meeting location, the local area or past meetings to entice others to attend.
Make Registering Easy ?Develop an online registration system. If possible, have the attendee make their travel arrangements at the same time as they register. This will not only make registering easier for you attendees, but will make you job much easier too!
Get Feedback ?Create an online survey that attendees can take after the conference. This is great way to get feedback and learn how you can improve your meetings.
Need help reaching your meeting attendance goals? Contact Designing Events at info@designingevents.com or 866-867-1933.
Bizzy Ratcliffe, is one of the co-owners of Designing Events, a premier global provider of planning, management and marketing services for events, meetings and conferences.
Designing Events publishes three monthly online newsletters. They contain valuable conference and meeting information. Click here to sign up for the Designing Events monthly eNewsletter.
To learn more about Designing Events?services, visit designingevents.com
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